1 min read

Joya, the Swiss feel-good shoe, is based in the picturesque municipality of Roggwil, by lovely Lake Constance. Behind the idea for Joya are two young, innovative entrepreneurs. Karl Müller comes from a family whose Masai barefoot technology once revolutionised the shoe market. Claudio Minder made a name for himself in the Swiss media as a presenter and media expert. The two have a clear vision: “We want to give our customers a shoe that sets new standards in the comfort sector when it comes to walking sensation and health benefits.

“The Joya technology gives you a comfortable, unique feeling as you walk. The core feature is the soft, supple sole, which supports the natural sequence of movements and promotes active walking. With Joya shoes, walking becomes a true experience.

Joya shoes provide a unique walking sensation. The difference to other shoes is clear from the very first step. The soft feeling as you walk sets new standards in the comfort shoe sector: the shoe combines modern lines and a comfortable design. Joya has
developed various sole technologies to meet different customers’ needs.

Joya shoes pamper your feet from the very first step, are kind on the joints & ultra-soft to wear and walk in. They support the natural way your body moves and encourage you to walk actively. Countless customers attest to the positive effects they have on their body.

Availability of styles, colours and sizes may vary from store to store.

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